The Top 7 Mistakes Many Video Creators Make
Whether you're a novice or an experienced content creator, sometimes we all need a reminder of what works and doesn't. Occasionally, we must freshen up our video content based on changing styles, opinions, and tastes.
We must know our audience and keep track of the trends to consistently produce high-quality, topical content that your viewers will keep returning to. This article will cover several innocent (or unforgivable) mistakes many video creators to make when producing content. Let's dive in.
Not Fully Understanding Your Recording Equipment
This includes knowing how to set up the equipment, operate it, and troubleshoot any problems that may arise. Without this knowledge, you may be unable to capture the footage you need or encounter errors preventing you from completing your project.
Additionally, understanding your equipment will help you create higher-quality videos by taking full advantage of its features and capabilities.
With a little focused effort, you can ensure that your equipment works for you rather than against you and become a more confident and successful video creator.
Having the "I'll fix it in post!" Attitude
This mindset can lead to several problems, including poor video quality, missed opportunities, and wasted time. First and foremost, "fixing it in post" often results in inferior video quality. This is because it's often difficult to replicate the original vision when working with limited footage.
Second, by waiting to fix problems in post-production, you may miss out on valuable opportunities. For example, if you're waiting to edit a scene where someone walks into the frame, you may miss the chance to capture their reaction.
Finally, "fixing it in post" can be a huge time suck. It's often much faster and easier to fix problems while filming rather than trying to correct them in post. In short, it's best to avoid this mindset and instead be as proactive as possible when creating videos.
When it comes to creating a great video, framing is everything. A suitable composition can make even the most amateur footage look polished and professional, while poor framing can turn a beautiful scene into a disaster. There are a few critical things to remember when framing a shot.
First, pay attention to the rule of thirds. Imagine your entire frame is divided into thirds, both vertically and horizontally; try to position your subject at one of the intersections of these imaginary lines. This will create a more balanced and pleasing composition.
Secondly, be aware of where you place the horizon line. It should be placed at either the bottom or top third of the frame. However, guidelines are meant to be broken, so don't be afraid to experiment with different compositions. Finally, make sure your shots are in focus. Nothing ruins a video faster than blurry footage.
If you're planning on creating videos, paying attention to your lighting is essential. Bad lighting can ruin a video, making it difficult or impossible to see what's happening. Even if the video quality is good, bad lighting can make it hard to keep viewers engaged. Poor lighting can also cause eye strain, leading to headaches or migraines.
To avoid these problems, set up your lighting carefully before filming. If possible, using natural light is excellent, and if you're using artificial light, be sure to position it so that it doesn't cause any glare or shadows. While natural light often creates a more realistic feel, we'd recommend a lighting setup so that you can control every aspect of your lighting situation, also for valuable consistency.
Forgetting to Prioritize Audio
For any video creator, audio is an essential element in their work. Without good audio, your videos will suffer in quality and engagement. However, many creators forget to prioritize audio when working on a project. This can lead to many problems, such as bad sound quality or mismatched audio and visuals.
Additionally, neglecting to focus on audio can make it difficult to tell a story or convey emotion through your videos. Ultimately, forgetting to prioritize audio can significantly impact the quality of your work. So if you want to create YouTube videos, give audio the attention it deserves.
Speaking of audio, if you're wondering how to use copyrighted music on YouTube, you can always search their music database for royalty-free music. You can filter out results for creative commons music and public domain music from YouTube's audio library and even have access to the YouTube video editor as well.
When you use creative commons or public domain music, you can ensure you'll be free from any copyright claim for misusing commercial music. This will keep things nice and legal. And don't forget about SFX as well. When used correctly and sparingly, these can add another level of professionalism.
Forgetting to Keep a Good Pace
A video that is too slow will likely bore viewers, while a video that is too fast will leave them feeling confused. Instead, creators need to strike a balance between the two, carefully selecting the right mix of shots and scenes to keep viewers engaged.
Unfortunately, it is too easy to forget pacing when creating a video. In the excitement of shooting and editing, it can be easy to lose track of time and end up with a final product that is either too long or too short. Moreover, the pacing is often one of the first things to suffer when cuts must be made to meet a time limit.
Not Working With the End Result In Mind
For video creators, it is essential always to keep the end goal in mind. Whether you are creating a video for YouTube, Instagram, or another platform, you need to have a clear idea of what you want the final product to look like. Otherwise, you will likely end up with a disjointed and incoherent mess.
By understanding what you want your viewers to see, you can ensure that your video flows smoothly and efficiently from start to finish. Additionally, having a clear vision for your video will help you better communicate your ideas to your team and use your resources.
Ultimately, working without an overall goal is terrible for video creators because it leads to subpar videos and wasted time and effort.
The Bottom Line
Video creators face a variety of challenges when crafting their projects. From poor lighting to terrible pacing, each challenge can lead to subpar videos and dissatisfied viewers. Pay attention to these common mistakes to ensure your videos reach their highest potential. By avoiding them, you can help ensure the success of your finished product.
Using a ready-made video template, you can speed up the creation process from days or even weeks to hours. Try creating a video with one of our templates and be surprised.